From Large-Scale Fieldwork to Strategic Research & Insights.
DMRA's experience spans market and consumer research, social and behavioral research, public health, competitive intelligence, retail and distribution research, and independent quality control. The projects presented here provide a selection of DMRA's experience and demonstrate the breadth of research challenges our teams have addressed.
National research on HPV vaccine hesitancy in Côte d'Ivoire.
Nationwide research on prospective male contraceptive methods in Côte d'Ivoire.
6,100 — Côte d'Ivoire · 1,700 — Senegal.
Côte d'Ivoire, Senegal and Cameroon — plus research experience across other Francophone West African countries.
Store Visit in outlets selling FMCGs in Côte d'Ivoire, countrywide.
CATI quarterly survey in 4 countries, from 2021 to date.
Public service delivery perception survey in Senegal and Côte d'Ivoire (1,500 in each country).
Every case study below is managed from the DMRA back-office and published as it becomes available.
A large-scale national study designed to understand the factors influencing hesitancy toward the adoption of the HPV vaccine.
A nationwide study exploring men’s perceptions, attitudes and views toward prospective male contraceptive methods.
A strategic competitive intelligence assessment combining multiple sources of evidence to build a clearer picture of the competitive environment and identify actionable opportunities.
Structured point-of-sale research capturing brands, pricing, packaging and promotions across Home Care and Personal Care categories in Côte d’Ivoire.
Independent quality-control support across major research programs in Côte d’Ivoire and Senegal.
A nationwide quantitative study capturing public perceptions across urban and rural areas, covering 120 sampling areas.
A nationwide perception survey collecting primary data on PSDI indicators, to help improve the quality and coverage of public services delivered to African citizens through transparent, publicly available monitoring.
A store visit across outlets selling FMCGs throughout Côte d’Ivoire, documenting distribution and the retail environment.
A quarterly CATI survey run across four countries, with 500 calls in each country, from 2021 to date.
A selection of additional projects supported by DMRA across several Francophone African markets.
Large-Scale Research. Sensitive Topics. Reliable Evidence.
Discuss a Social or Public Health Research ProjectWhether you are planning a market research study, social or public health research, competitive intelligence assignment, retail study or independent quality-control program, we can discuss the research approach and the role DMRA can play.
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